Start-ups want understanding, not (conditional) handouts

This is something that makes me more angry than it probably should, but I see it holding back innovation and great ideas. The conditional support of start-ups. I’m not talking…

Your customer doesn’t care about your brand

This article was originally published on SavvySME – find it here Controversy Time. Branding is dead. As a concept and as a moniker it has had its day – looking at…